Our target audience is based around the age range of audiences we believe listen to our chosen style of music, and having done research into this genre we are aware it is mostly audiences between the ages of 16 and 30 who will listen to this type of music. Therefore we are aiming at this particular age range with our music video, and will aim to feature themes within our video which will appeal to this audience, that our audience can relate to, for example the idea of escapism, which audiences of our target age range will be able to relate to as many will be involved in a dull everyday work environment, similar to that of the main character in our video.
Here is a Prezi showing our Psychographic, Demographic and Geographic Target Audience Profiles:
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