Digipak Analysis 3

This is the digipak for the special edition of 'Split the Atom' by Noisia. The front cover contains an image which highly links in with the album title, showing the different stages of what appears to be a transformation, similar to the stages of the splitting of an atom. The title itself could represent the breaking of conventions of the elctronic genre which Noisia have achieved with this album, as it is an extremely unique album, using modern-day technologies such as the pioneered FM8 synthesizer by Native Instruments to create an extremely varied collection of music styles throughout the album. The 'splitting' of the atom then represents the differring path from conventional electronic music which noisia have taken with this album, and the image could reflect the reception this album initially has upon the audience who experience this new style of music, that is it shocking and almsot unsettling, but in a positive way.

 The back cover is primarily taken up by the song titles, set out in a standard column form, but in the background there is an almost space-like scene, reflecting the futuristic, modern nature of the music on this album, and also sticking to the darker colour scheme used throughout this album's design.

There is no design behind the CD, but on the inside cover there is an image of a collection of electronic equipment broken, and suspended in a falling motion. This could represent the turn to digital technologies as a basis for musical creation which Noisia have taken to, and the breaking of traditional forms of equipment. Alternatively this could further represent the unique style of music, which is almost 'breaking' all previous forms of technology, and the equipment used to convey this new sound, i.e speaker, don't seem to be able to cope with this, and are breaking as a result. All the images used seem to link in with the idea of the creation of a new sound, which is breaking all known conventions of music, and taking an effect not only on the advance of technology, but on the audience who are bearing witness to this music, all creating a clear statement about the striking nature of this album. This links with the dark colour scheme used which reflects the almost sinister sound they have created, creating the sense of a rising unknown being, reflecting the introduction of this unconventional sound into the music scene.